March 1, 2012

Tips to optimize a Product Page in Ecommerce Store

For any ecommerce store, a product page is a fundamental part in overall ecommerce website optimization process. It’s hard to build links on each product page as many stores hold thousands of products and have separate page for each. The things possible here is to make some onsite changes to each page so that it will be visible on search engine. Next to this post, you will go through list of 5 areas that are more prominent that we believe it to be optimized first and to see more, let's visit, Kaushalam eCommerce SEO Features. Kaushalam’s built in ecommerce solution has already been designed by keeping all an above essentials.

Overall, guidelines and a process of SEO are not different from one site to another, but here, an e-commerce site has specificity. Some are beneficial while others may be useless. Let's see some mistakes to avoid and actions to optimize the positioning of an online store.
Let’s start with the product page optimization first…

PRODUCT PAGE OPTIMIZATION:
It is common to find online shops on which the content of the pages of details of products is an exact recovery of the photo and text description provided by the manufacturer. It is same for the title of the product as well. It does mean that if you copy the content, and then you have the less chances to show up your pages in the first 10 results of Google. There is a possibility that your competitors will copy the things you copied as well, and in this circumstance, why it will not be going to show up in Google because of duplicate title and Meta of the product pages.

To overcome this problem, writing a unique title and a single description is almost vital. To go further and play it safe, you can even create a second description will only be sent to the shopping engines.

OPTIMIZE ITEM PAGES:
What is being containing in your item page? Like, each detail of an item should be mentioned in a way that allows users to find out the criteria for which they come to this page and call them to place an order at the end.
An effective ecommerce solution is to write an introduction, optimized for each page of topics. It then offers Google a real textual content optimized with whom Google will love and your page will be favored in comparison with those of your competitors. Beware, if the pages in your ecommerce website contain sections pagination, only display the text content on the first page, to avoid the risk of duplicate content.

DESIGNING A FAQ:
It is amazing that people can communicate with Google as a person. They ask questions to Google, like a friend. However, Google is a big beta, when you ask a question; it seeks the issue in the pages it has indexed, not the answer.

Therefore, by designing FAQ, you can position yourself on these issues and gain the corresponding traffic.

SETUP A BLOG:
Setting up a blog for your ecommerce website is actually very profitable. The blog makes it very easy to position hundreds of requests for strategic activity of the shop.
However, it will not be too intelligent "buggers" in terms of commercial items. The blog will be better received if it provides advice or information about the universe rather than always trying to sell something.

CONTENT OPTIMIZATION:
If you have notices in all above tips, it is an editorial content, which is not optimized, to make it optimized, it require having some foundation of keyword phrases based on the content.
Of course, this content will benefit from net linking to give the best of them.

1 Comments:

carla bianca said...

What a great information and tips. Its quite helpful for us who are planning to join the eCommerce trend. Thanks!
Ecommerce Australia

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